SUPERSWEET Digital's Official Shop Launch

SUPERSWEET Digital's Official Shop Launch

LONDON, July 3/PRNewswire/ -- Youth culture bible SUPERSWEET (http://www.supersweet.org/) announces the
long awaited launch of their fierce and dazzling new digital shop.

The music and style guide, having recently completed a relaunch, have now
set up the SUPERSWEET SHOP (http://www.supersweet.org/shop), stocking
exclusive clothes and accessories from some of the hottest underground
designers from places as far afield as LA and Bangkok.

Current golden child MAFIA inspires people to wear something a little
different, with kick-ass kitsch brass beauties the Victorian Dress-up Dolls
(http://tinyurl.com/6k9nhh), Creature Console Collective (
http://tinyurl.com/5ghwrr) and items like Bang! Bang! (
http://tinyurl.com/68ozu6) gun and crown charm.

LA's uber-cult designers ALEX & CHLOE (http://tinyurl.com/46z6qw) send us
from 'Shadow to Light' with their alchemy of translucent acrylics, precious
metals and originality that rapidly secured them a dedicated global fashion
following. Minimal beauty, intelligent concepts and a sense of humour but
most importantly, wearable pieces, as featured in US series Gossip Girl.

Finally, divine screen sirens LABOUR OF LOVE (http://tinyurl.com/5vz3nc)
have a mission to dress our inner personalities in exclusive pieces of
clothing. Escape into LABOUR's world of innovative designs, quaint silks and
jazz-age dresses.

Coming attractions: Emma Bell, Grey Ant and Teerabul Songvich.

SUPERSWEET - This is where the fun starts.

http://www.supersweet.org/

Source: SUPERSWEET

For more information, please contact: Tiffany Tondut, Assistant Editor, SUPERSWEET, P.O Box 58240, London, N1 1PY, tiffany@supersweet.org, Tel: +44(0)20-7288-0965

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